The much-anticipated debut edition of Smuttynose Wheat Wine, brewed and bottled early in 2005, was delayed until September due to problems stemming from the federal label approval process. The Tax and Trade Bureau (formerly ATF) rejected our original label approval application, claiming that use of the word wine in a beer name would confuse and mislead the consumer and retailers. We didn't agree (barleywine, anyone?) and appealed their rejection of our application. Ours is the first, but definitely not the last, wheat wine application the federal government has seen, so they had to create new guidelines regarding the use of this name. At last, the issue has been put to rest, and although there are several outstanding examples of this style offered at brewpubs, we are pleased to say that Smuttynose Wheat Wine Ale is the first, and so far only, commercially bottled beer that carries the name Wheat Wine on the market. We're hoping that more are on the way.
Thursday, September 15, 2005
Subscribe to:
Posts (Atom)